Parents rave about our PJs. They’re incredibly soft, breathable, and designed for easy changes — making bedtime and midnight diaper swaps a breeze. With signature Coco Moon prints, they’re a favorite repeat purchase.

High repeat customer value — pajamas are often bought in multiple sizes

Pairs perfectly with content around sleep tips, bedtime routines, and newborn checklists

Converts well during holidays and back-to-school with cozy + cute themes

Exceptional for “best baby sleepwear” or “nighttime baby essentials” roundups

Available in: United States
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